VMA Recap - What Happened To The Video Music Awards?!?! (8.28.11) added by TheTimTracker

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The MTV Video music awards VMA's were last night. we watched them and gave our honest reaction to them! And with good reason too! Check ou this article about how more people watched the vma this year than any other year! Thanks to unforgettable performances, a baby announcement and a lady superstar in full drag, among other major highlights, the 2011 MTV VMAs grabbed the biggest audience in the network's history. In addition to bringing in a record-breaking 12.4 million total viewers, Sunday night's VMAs now rank as the #1 cable telecast of the year among viewers ages 12 to 34, and the #1 non-sports cable telecast of 2011 with total viewers. "Anything can happen during the VMAs," Video of the Year winner Katy Perry told MTV news. "It's definitely just the funnest awards show of the whole gamut, of all the award shows. The VMAs are like a f---ing monkey out of hell awards show," she laughed. "You just want to watch a spectacle, you want to watch what goes down and I think so many different sparks fly creatively." On Sunday evening, amid a slew of eye-popping performances, Beyoncé took the stage to perform "Love on Top." But this was no ordinary performance, even for the Queen B: At the end of the song, she revealed her pregnancy by pulling back her sequined jacket as husband Jay-Z cheered from the audience. And the surprises kept coming, from Lady Gaga as male alter ego Jo Calderone presenting Britney Spears with MTV's Vanguard award to Adele's powerful rendition of "Someone Like You". Of course, as hip-hip goes, the unbilled appearance by Kanye West and papa-to-be Jay became one of many dominant VMA night Twitter trends. The VMA Pre-Show was equally impressive and ranked as the best on record, while MTV Digital saw its highest VMA day ever on Sunday with VMA content attracting 2 million unique visitors, an increase of 33 percent year over year. Additionally, MTV racked up more than 10 million page views on Sunday, up 18 percent year over year. VMA video content generated 2.3 million streams for the day, up a whopping 41percent vs. the day of the 2010 VMAs. It was also the most social VMA day of all time, with social networks driving 76 percent more traffic than a year ago.